A SLOW FASHION LAB IN INDONESIA: MAPPING LANDSCAPE OF URGENCIES IN DEVELOPING COUNTRIES
Aprina MURWA NTI
A SLOW FASHION LAB IN INDONESIA: MAPPING LANDSCAPE OF URGENCIES IN DEVELOPING COUNTRIES
This article highlights the urgencies and challenges in interpreting slow fashion in Indonesia to join the global movement. The term “slow fashion” as technical production was never familiar in Indonesian society despite a slow process is an integrated part of Indonesia cultural heritage — especially in producing the textile craft practice and repairing clothing to the tailor. The term “slow fashion” as a modern lifestyle philosophy is totally a new thing in Indonesia. When this term was brought to develop exhibition by IKAT/eCUT Project, Goethe-Institut in 2017, the biggest challenge was to map the fast fashion landscape and to explore the practice of this philosophy in Indonesia. This list of urgencies will highlight the realistic way to adapt the concept of slow fashion in the country. Since western fast fashion products are not massively occupying major Indonesian market, the parameter of counter must be slightly shifted into a contextual one. The term slow fashion then should be interpreted in a broader way than what has been set in the West, including extending the principle pillars to fit with Indonesia situation and context.
Slow Fashion / Fast Fashion / Textile Craft / Developing Country / Indonesia / Upcycle
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