Can Ecological Product Win Consumers in China? A Study on the Effect of Product Attributes and Consumers’ Face Consciousness on Ecological Product Preference

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Front. Bus. Res. China ›› 2014, Vol. 8 ›› Issue (2) : 182-205. DOI: 10.3868/s070-003-014-0009-0
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Can Ecological Product Win Consumers in China? A Study on the Effect of Product Attributes and Consumers’ Face Consciousness on Ecological Product Preference

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{{article.zuoZheEn_L}}. {{article.titleEn}}. Front. Bus. Res. China, 2014, 8(2): 182‒205 https://doi.org/10.3868/s070-003-014-0009-0

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